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THE STRATEGIES DRIVING SUMMER SALES IN DIY & SUPERMARKETS
Did you know that seasonal DIY and garden product sales soared by nearly 30% during spring and early summer in 2025?* We've been having...
4 min read


HOW BRANDS ARE SERVING UP SUMMER CAMPAIGNS IN 2025
This month the sunshine landed and so have the summer campaigns across TV, Social, OOH, and In-Store channels. We’ve selected some of our favourite stand-out campaigns, from emotional squash ads, to fashion brands bringing the heat and savvy in-store promos, here are the moments shaping the summer.
6 min read


HOME & AWAY: WHAT'S NEW IN-STORE THIS MAY
A study by POPAI found that 68% of shoppers made an unplanned purchase because of a point-of-purchase display , proof that well-placed...
2 min read
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