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Juice Retail Report – May 2014

Juice Retail Report May 2014

The Juice Retail Report is gaining quite a reputation among design and marketing professionals. Why? Because it delivers a regular monthly snapshot of current trends in retail display.

In the May 2014 edition, you’ll find 104 pages of photos and commentary, painstakingly gathered by our intrepid team of researchers.During their travels, they explored no less than 21 different categories: Ambient Snack Meals, Chilled Desserts, Eggs, Toys and many more besides.

This month saw plenty of activity centred around Father’s Day. We also found ample evidence of the ongoing price war between the big grocery chains. Then there’s the inevitable flood of promotions driven by the Brazil 2014 World Cup (it’s fascinating to compare the official sponsors’s campaigns with all those unofficial ones that are cleverly jumping on the bandwagon).

Downloading the Juice Retail Report couldn’t be simpler. What’s more, it’s free! You’ll find all the details on our subscription page. To give you an idea of what to expect from its pages, here’s a brief extract:

Brazil 2014 World Cup - Mars in-store display in Co-op

In the Co-op, this spectacular archway by official World Cup sponsor Mars creates a great frame for the pallet drop beyond …

Morrison's

The Morrisons “I’m Cheaper” campaign is difficult to miss in this prime entrance spot, and keeps its impact throughout the store …

Robinsons Squashed stockholding unit in Asda

We love this brilliant Robinsons unit in Asda, with its clever combination of graphics and stockholding. Strange location though …