"Bic to School" display unit

Bic Display Unit

We’re really proud of this Bic stationery display unit we designed and produced, and which has just starting appearing in stores around the UK. The cross-shaped concept maximises the number of product facings. Add in that cheeky central bin shaped like a pencil and you’ve got a merchandising feature that not only looks good, but works hard too. No wonder the store manager we spoke to described it as ‘one of the best display units I’ve ever seen.’