Ancillary Product Branding
Topps Tiles approached us to re-brand their range of “Toppfix” range of ancillary products. Their current packaging had evolved over time, resulting in visual inconsistencies and confusing messaging. Our task was to refresh and clarify the design, creating a unified family of products.
We based our concept on a mosaic of interlocking tiles,into which the final tile is being placed. This basic design template was applied across the Topps Tiles Toppfix range, with colour-coded corners differentiating the various products. When the bags are stacked on top of each other in store, the coloured descriptions on the sides help the customer select the right product.