Dawn Foods produce a wide range of bakery products for their trade customers. However, they were under increasing pressure from many of their customers to supply a premium range of products. We were briefed to develop a brand for a new range of sweet bakery products called Adore.
The Adore brand had already been registered by Dawn Foods, which gave us the starting point to design the brand identity. We created a premium look and feel for the brand using warm, sophisticated colours, with a focus on high quality ingredients.